Serum
CBD

At Yon-Ka Paris, I led the art direction for the US launch of Serum CBD. My responsibilities included overseeing the design and development of a variety of print and digital assets to support the campaign. This encompassed crafting visually compelling email campaigns to drive engagement, creating organic social media content to build brand awareness, and designing promotional collateral to enhance the product's visibility.

Global Art Director: Eric Le Bihan | US Art Director & Lead Designer: Nicole Crosta | Designer: Shannon C. | Photographer: Amy Schneider